Aydın is an important tourism center of Turkey and located in Aegean Region. With more than 1 million population, the city has a metropolis title. Aydın has important tourism destinations like Didim and Kuşadası, however Aydın is the agricultural center of Aegean Region. For example, Söke Plateu is an important agricultural production center for the city. The fertile lands irrigated by the Büyük Menderes River provide great benefits to Aydın. Half of the city’s territory is suitable for use as agricultural land. most of fig and chestnut produced here in Turkey. Other important agricultural products of Aydın are; cotton, olives, strawberries, artichokes, celery, tangerines and peanuts.
In Aydın, which has just entered the industrialization process, mainly; food production, machinery and equipment production, white goods manufacturing, textile products manufacturing, mining and quarrying, automotive supply industry and chemical materials are produced for processing agricultural production. The annual temperature average of Aydın is quite high. Summers are hot and dry, winters are warm and rainy in Aydın, where the Mediterranean climate prevails. Thanks to the Büyük Menderes Valley, the mild effect of the sea enters into the inner parts.