Technology

Threat Great; Google vs ChatGPT

ChatGPT, an artificial intelligence system that is effective enough to end some sectors, is in the focus of Google. The company has begun to take drastic measures against OpenAI’s chatbot.

Google CEO: Leave Existing Projects

The rise in popularity of artificial intelligence tools like ChatGPT and Dall-E has prompted big tech companies to take action. Google administrators see ChatGPT as a major threat for the search part. The situation seems so critical that management has declared a so-called code red. The CEO of the company even instructed his employees to abandon current projects and focus on developing artificial intelligence products.

Google: These Systems Could Hurt Our Search Advertising Business Model

ChatGPT also caught the attention of Google with its ability to provide information from a simple user prompt. The chatbot, still in development, not only offers a list of links, but also answers and offers suggestions. On the other hand, Google already has a chatbot called LaMDA that can compete with ChatGPT, but the company thinks the bot could harm its search ad business model. To be more specific, the click-through rate on ad links will decrease, as the bot will give exactly the answer the user wants.

Ece Nagihan

Hello, I'm Ece, I write content for Expat Guide Turkey every day. Don't forget to check!

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